Social Media Report

December 2025

Companies Using Tools
1380
214.6% of analyzed job postings
↓ -88.1% vs previous month
Category Rank
#5
of 44 categories
Market Share
3.55%
of all tool mentions

Growth Metrics

New Companies
985
153.19%
First-time adopters
New Tools
0
0.0%
First-time mentions
Total Tools
40
In this category

Top Tools

40

Ranked by number of unique companies using each tool

Rank Tool Companies MoM Change
#1
IG 1336
207.78%
-54.7%
#2
X 1328
206.53%
-88.4%
#3
Red 998
155.21%
-80.7%
#4
SOCi 443
68.9%
195.33%
#5
Dash 116
18.04%
-95.4%
#6
LinkedIn 99
15.4%
-95.5%
#7
Meta 60
9.33%
-96.8%
#8
Instagram 50
7.78%
-96.4%
#9
Later 48
7.47%
-94.4%
#10
TikTok 37
5.75%
-97.4%
#11
FB 35
5.44%
218.18%
#12
Facebook 25
3.89%
-97.9%
#13
Snap 24
3.73%
-91.3%
#14
QUID 20
3.11%
100.0%
#15
Sked 17
2.64%
-95.3%
#16
YouTube 13
2.02%
-98.8%
#17
Twitter 12
1.87%
-97.3%
#18
Mention 12
1.87%
1100.0%
#19
Edits 7
1.09%
-82.1%
#20
Sprinklr 7
1.09%
-92.2%

Top Companies

50

Companies using the most tools in this category

Rank Company Tools Used MoM Change Location
#1 Confidential Careers 12
1.87%
-25.0%
Sydney, New South Wales, Australia
#2 BlueHero.io 10
1.56%
100.0%
The Hague, South Holland, Netherlands
#3 Aer Lingus 10
1.56%
100.0%
Dublin, County Dublin, Ireland
#4 Saxo Bank 9
1.4%
100.0%
Amsterdam, North Holland, Netherlands
#5 GoSpooky 9
1.4%
100.0%
Amsterdam, North Holland, Netherlands
#6 Sunco.com 9
1.4%
100.0%
#7 Van Oord 8
1.24%
100.0%
Rotterdam, South Holland, Netherlands
#8 Jobgether 8
1.24%
-38.5%
Colorado, United States
#9 Travelex 8
1.24%
100.0%
London Area, United Kingdom
#10 embecta 8
1.24%
100.0%
Singapore, Singapore
#11 Motional 8
1.24%
100.0%
Singapore, Singapore
#12 Fatbikeskopen.nl 8
1.24%
100.0%
Apeldoorn, Gelderland, Netherlands
#13 TikTok 8
1.24%
-57.9%
London, England, UK
#14 REKOOP 8
1.24%
100.0%
#15 Parallel 8
1.24%
100.0%
Los Angeles, CA
#16 Agoda 7
1.09%
-36.4%
Sydney, New South Wales, Australia
#17 Tommy Hilfiger 7
1.09%
-12.5%
London, Ontario, Canada
#18 team5pm 7
1.09%
100.0%
Amsterdam, North Holland, Netherlands
#19 NCS Group 7
1.09%
40.0%
Singapore, Singapore
#20 Tonny Media 7
1.09%
100.0%
Amsterdam, North Holland, Netherlands

Emerging Tools

5

New tools or tools with high growth rate (50%+ MoM growth)

Tool Companies Growth Rate Status
Mention 12
1.87%
1100.0% Growing
LinkedIn.com 4
0.62%
300.0% Growing
FB 35
5.44%
218.18% Growing
SOCi 443
68.9%
195.33% Growing
QUID 20
3.11%
100.0% Growing

Regional Leaders

Top tools and companies by country

Unknown

Top Tools

Top Companies

United Kingdom

Top Tools

Top Companies

United States

Top Tools

Top Companies

Australia

Top Tools

Top Companies

Canada

Top Tools

Top Companies

Industry-Specific Leaders

Top tools and companies by industry

IT Services and IT Consulting

Top Tools

Top Companies

Software Development

Top Tools

Top Companies

Advertising Services

Top Tools

Top Companies

Financial Services

Top Tools

Top Companies

Education Administration Programs

Top Tools

About This Data

This report is generated by analyzing millions of job postings and identifying the technology and tools used by companies. Pursued.io extracts valuable business insights from job listings to provide you with accurate, up-to-date market intelligence.

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Report generated on January 01, 2026 11:56 AM