November 2025
Ranked by number of unique companies using each tool
| Rank | Tool | Companies | MoM Change |
|---|---|---|---|
|
#1
|
Segment |
1693
3.56%
|
187.93% |
|
#2
|
Adobe Experience Platform |
31
0.07%
|
342.86% |
|
#3
|
Customer Data Platform |
31
0.07%
|
675.0% |
|
#4
|
Hightouch |
28
0.06%
|
833.33% |
|
#5
|
Signal |
27
0.06%
|
1250.0% |
|
#6
|
LiveRamp |
17
0.04%
|
466.67% |
|
#7
|
mParticle |
10
0.02%
|
66.67% |
|
#8
|
Amperity |
6
0.01%
|
100.0% |
|
#9
|
SevenRooms |
5
0.01%
|
100.0% |
|
#10
|
Lexer |
4
0.01%
|
— |
|
#11
|
Twilio Segment |
4
0.01%
|
100.0% |
|
#12
|
Salesforce Data 360 |
3
0.01%
|
100.0% |
|
#13
|
Treasure Data |
3
0.01%
|
— |
|
#14
|
Customer Insights |
3
0.01%
|
200.0% |
|
#15
|
Adobe AEP |
3
0.01%
|
100.0% |
|
#16
|
Adobe Audience Manager |
3
0.01%
|
100.0% |
|
#17
|
Blueshift |
2
0.0%
|
100.0% |
|
#18
|
Adobe RT-CDP |
2
0.0%
|
100.0% |
|
#19
|
Salesforce CDP |
2
0.0%
|
100.0% |
|
#20
|
AudienceStream |
2
0.0%
|
100.0% |
Companies using the most tools in this category
| Rank | Company | Tools Used | MoM Change | Location |
|---|---|---|---|---|
| #1 | stitch |
6
0.01%
|
100.0% |
Auckland, Auckland, New Zealand
|
| #2 | Tealium |
5
0.01%
|
100.0% |
Melbourne, Victoria, Australia
|
| #3 | Salesforce |
5
0.01%
|
100.0% |
Toronto, Ontario, Canada
|
| #4 | Tata Consultancy Services |
5
0.01%
|
400.0% |
Auckland, New Zealand
|
| #5 | Adobe |
5
0.01%
|
400.0% |
London, England, UK
|
| #6 | Scotiabank |
5
0.01%
|
100.0% |
Toronto, Ontario, Canada
|
| #7 | TELUS Digital |
4
0.01%
|
100.0% |
Charlottesville, VA
|
| #8 | OUAI |
4
0.01%
|
100.0% |
New York, NY
|
| #9 | Deloitte |
4
0.01%
|
100.0% |
Melbourne, Victoria, Australia
|
| #10 | Commonwealth Bank |
3
0.01%
|
100.0% |
Sydney, New South Wales, Australia
|
| #11 | Shift Paradigm |
3
0.01%
|
100.0% |
United States
|
| #12 | DEPT® |
3
0.01%
|
100.0% |
London, England, UK
|
| #13 | Capgemini |
3
0.01%
|
50.0% |
Manchester, England, UK
|
| #14 | Envato |
3
0.01%
|
100.0% |
Australia
|
| #15 | Stitch Fix |
3
0.01%
|
100.0% |
San Francisco, CA
|
| #16 | Accenture |
3
0.01%
|
100.0% |
Toronto, Ontario, Canada
|
| #17 | Tesco |
3
0.01%
|
100.0% |
Wishaw, Scotland, UK
|
| #18 | Air New Zealand |
3
0.01%
|
100.0% |
Auckland, Auckland, New Zealand
|
| #19 | WRITER |
2
0.0%
|
100.0% |
New York, NY
|
| #20 | AAA Life Insurance Company |
2
0.0%
|
100.0% |
Livonia, MI
|
New tools or tools with high growth rate (50%+ MoM growth)
| Tool | Companies | Growth Rate | Status |
|---|---|---|---|
| Signal |
27
0.06%
|
1250.0% | Growing |
| SevenRooms |
5
0.01%
|
1000.0% | New |
| Twilio Segment |
4
0.01%
|
1000.0% | New |
| Salesforce Data 360 |
3
0.01%
|
1000.0% | New |
| Adobe AEP |
3
0.01%
|
1000.0% | New |
| Adobe Audience Manager |
3
0.01%
|
1000.0% | New |
| Adobe RT-CDP |
2
0.0%
|
1000.0% | New |
| Blueshift |
2
0.0%
|
1000.0% | New |
| Real-Time Customer Data Platform |
2
0.0%
|
1000.0% | New |
| AudienceStream |
2
0.0%
|
1000.0% | New |
| EventStream |
2
0.0%
|
1000.0% | New |
| Tealium Audience Stream |
1
0.0%
|
1000.0% | New |
| Voyado |
1
0.0%
|
1000.0% | New |
| Adobe CDP |
1
0.0%
|
1000.0% | New |
| DataAccess |
1
0.0%
|
1000.0% | New |
| Adobe Real-Time CDP |
1
0.0%
|
1000.0% | New |
| SAP Customer Data Management |
1
0.0%
|
1000.0% | New |
| Veeva Data Cloud |
1
0.0%
|
1000.0% | New |
| Permutive |
1
0.0%
|
1000.0% | New |
| Medallia Experience Cloud |
1
0.0%
|
1000.0% | New |
Top tools and companies by country
Top tools and companies by industry
This report is generated by analyzing millions of job postings and identifying the technology and tools used by companies. Pursued.io extracts valuable business insights from job listings to provide you with accurate, up-to-date market intelligence.
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Report generated on December 28, 2025 10:50 PM
